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2. Media Profile Out of Home Performances by Major City - Total 12+ # GRP (Total 12+) COVERAGE OTS GRP Total GRP 5 MC National National National Brussels Charleroi Liège JCDecaux Billboard Superstar 700 18,7 954 Antwerpen 2209 Gent 1328 2145 2632 2012 79,0 29,6 2 339 2854 2684 5156 4414 4331 MOF Prestige Senior 51,0 16+ 72,0 36 m 36 m Maximix 500 Supermix 420 80 p. 100 p. 43,8 47,1 17,6 11,3 12,0 16 + 36 m 73,6 23,9 1 264 496 567 1 760 1342 1407 1983 1937 1552 1374 1723 866 903 3523 1268 1261 3281 896 1253 2749 3489 2595 4791 4178 16 + 36 m 74,1 17,9 1 328 2074 2805 1883 3278 2491 Access 500 73,3 23,5 BELGIAN POSTERS Cover 600 75,8 23,9 3586 2232 3332 3050 3168 TMO Belgium 800 80,8 26,7 1 720 1 810 2 157 2799 2663 3255 3551 2416 3535 3210 3627 4036 3643 Superbowl 66,6 16,3 1 086 3001 1721 770 978 631 Booster Maximum 70,8 31,6 71,8 35,8 2 238 2 572 3716 7 852 748 5 876 6759 4 315 3358 3 691 5631 1 890 Urban Furniture Decaux Adshel 71 Source : Outdoor Services

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