3. Market Shares Out of Home Investment Shares by Type – 2014 Market Share in total Outdoor Ad Investments* Trams, Bus, Metro 3,1% 8m 5,9% Malls 2,2% Airport 3,6% Mobilad 0,3% 20m 16,5% 16m 6,0% Supersite 10,4% 2m 52,1% * Data available for Clear Channel, JC Decaux, Belgian Posters, Think Media Outdoor & Brightfish. 72 Source : MediaXim
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