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1. Market Overview Out of Home Performances Main Outdoor Owners – Total 12+ Think Media Outdoor (commercial offer 2015) NETWORK Superbowl SELECTION FORMAT-PERIOD 48 UC 20 m + 8 m - 14 days # PANELS COV. 2015 550 66,6 OTS 16,3 GRP RATE CARD** C/GRP*** ( in ) ( in ) 1 086 165 000 127,07 ** Ex. taxes *** Adjusted cost/GRP based on panels in CIM Traffic Study Wave 1/2015 68 Source : Outdoor Services Think Media Outdoor

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