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1. Market Overview Out of Home Performances Main Outdoor Owners – Total 12+ Belgian Posters (commercial offer 2015) NETWORK Access 500 Cover 600 Belgium 800 Moving 400 Contact 350 SELECTION 24 UC 48 UC National FORMAT-PERIOD 20 m + 10 m + 8 m - 14 days 20 m + 10 m + 8 m - 14 days 20 m + 10 m + 8 m - 14 days Inter city Axes 20 m - 14 days Inter city Axes 20 m - 14 days ** Ex. taxes *** Adjusted cost/GRP based on panels in CIM Traffic Study Wave 1/2015 # PANELS COV. OTS GRP RATE CARD** C/GRP*** 2015 ( in ) 500 600 800 400 350 73,3 23,5 1 720 75,8 23,9 1 810 80,8 26,7 2 157 n.a. n.a. n.a. n.a. n.a. n.a. 295 000 356 000 399 000 162 000 131 000 ( in ) 170,83 183,57 162,78 n.a. n.a. 67 Source : Outdoor Services Belgian Posters

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