2. Media Profile Key Facts Media Coverage : Reach Last Period – Total 12+ 87,9 85,3 100 20 40 60 80 5,6 0 92,7 79,6 50,6 54,9 59,4 55,5 * Including Metro 10 Source : CIM TGM CrossMedia 2013-2014 coverage (%) Television Radio Cinema Outdoor Dailies * Weeklies Monthlies Internet Free Press
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