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2. Media Profile – Television Daily Coverage & Viewing Time – Total 12+ (2015) North : total day (02h00-26h00) TOTAL EEN Canvas VTM 2BE Vier TV Coverage (%) Average viewing time 74,7 273 57,6 103 30,6 30 49,1 77 25,0 35 34,3 42 23,0 32 21,7 42 Vijf Vitaya Nickelodeon / Spike 4,0 23 2,6 19 9,7 26 2,8 21 VTM Discovery Disney Other Kzoom Channel Channel NL 32,5 36 South : total day (02h00-26h00) TOTAL LA 1 TV Coverage (%) Average viewing time 72,6 339 45,7 72 LA 2 RTL TVI 30,1 34 46,4 85 Club RTL 22,3 31 Plug BeTV AB3 RTL 22,0 25 2,4 22 21,1 48 Nickelodeon 4,6 38 Channel 3,3 33 Disney Other FR 60,2 142 82 Source : Audimetrie

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