2. Media Profile – Out of Home Performances by Major City - Total 12+ # GRP (Total 12+) COVERAGE OTS GRP Total GRP 5 MC National National National Brussels Liège Charleroi JCDecaux Billboard Superstar National 77,0 17,9 859 Antwerpen 2094 Gent 1246 1881 1807 2465 28,0 2 153 2649 2306 4363 4161 4571 MOF Prestige Senior 47,9 16+ 68,0 17,5 1 194 1327 2180 1558 3042 3187 36m B2B 36m Maximix 520 Supermix 440 16+36 m 71,8 80 p. 39,1 11,8 461 100 p. 16+36m 42,7 12,3 69,8 24,6 1389 1879 1514 1309 764 824 810 1169 1166 1129 526 1 719 3207 3489 2368 4211 4315 19,3 1 388 2305 3368 1834 2775 3773 Access 500 70,2 22,4 BELGIAN POSTERS Urban Furniture Decaux Adshel Cover 600 73,5 22,9 3366 2315 3098 2900 2738 Belgium 800 78,8 25,6 3278 3331 3437 3383 3776 Booster Maximum XL 70,8 34,8 70,0 35,2 1 576 1 686 2 019 2 463 2 465 2614 2687 2966 2372 3240 3437 7 132 703 5 994 5925 4 777 5722 1 653 2982 3 402 Source : Outdoor Services 71
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