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1. Market Overview - Social Instagram – Audience split age classes & gender (Belgium) 18-24 43,0% 18-24 45,0% 25-34 30,0% 25-34 30,0% 35-44 15,0% 35-44 42% 15,0% 58% 45-54 7,0% 45-54 7,0% 173 Source : Instagram 2016

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