5. Media Cost – Cinema Evolution mediacost (C/000) 10 20 30 40 50 60 70 0 2008 2009 2010 2011 2012 2013 2014 2015 2016 *Cost K: price of a national cinema campaign Source : Brightfish 129 56,9 48,9 50,5 52,3 51,9 51,4 50,8 53,0 59,5 31,0 31,5 31,5 32,5 33,5 36,0 36,8 Cost K 39,0 39,0 C/000
132 Online Touch Home