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2. Media Profile Dailies Accumulation Coverage Dailies (paper) Total 12+ 90 80 75 73 69 70 66 64 62 64 60 52 50 48 43 40 1 2 3 4 6 9 number of insertions in all dailies (Metro included) 12 58 60 54 Tot 12+ Nat Tot 12+ Nl Tot 12+ Fr 67 68 71 72 74 76 74 77 29 Source : CIM 2014 coverage (%)

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